FIJI
Fiji Water's sustainability campaign.
Since 1996, Fiji water has been devoted to doing business responsibly, and trying to make a difference for the world. This includes practicing sustainability, bettering the environment, and supporting local communities.
Plastic bottles can take up to 450-1,000 years to biodegrade and many plastics cannot be recycled at all. The high rate of production for plastics including the burning of fossil fuels and developing greenhouse gas emissions, has made plastics a global environmental disaster with issues for both humans and the wildlife.
Idea: Create a campaign that highlights Fiji's new aluminum can.
Can Re-design
Educational Mirco-Site
Traditional Ad
These poster advertisements I created are intended to be an easy way for people to get connected while provoking some thought into the issues that women are facing everywhere.
Social Ad
Non Traditional